At MooGoo we sometimes think that we trade in hope. And we don’t mean that in a cynical way, because we don’t believe that hope is false.
Big call, we know.
For us, providing hope means providing options and alternatives. It’s never been easier to feel overwhelmed at the amount of information available to us – a high percentage of it telling us all the things that could negatively affect our health. It’s not surprising when people think “Everything Gives You Cancer” and give up. We’re here to say - don't give up. Here's some pointers that we use, to make sure we don't succumb to the information overwhelm.
1. Keep Reading
|MooGoo Research Cow!|
It's tempting to simply ignore everything you read - and equally as tempting to read a negative review of something and take it for gospel. We don't recommend either, rather, explore a little more and find alternative viewpoints. Deliberately seek out information that is the opposite to what you've read. As you do this more often you'll begin to find sources of information that you trust to provide a balanced view of the information.
Tip: pump up your research by using google scholar instead of plain old google. Google scholar indexes most peer reviewed studies and online journals, so you can search the same as you would any other google search, however your results will be of higher quality!
2. Ask Questions
Your reading will inevitably lead to more questions, and quite often you'll want to know where or how a particular ingredient is sourced. There's nothing wrong with getting in touch with the manufacturer and requesting further information. If you're comfortable with the answer, that's great, if not, it might be time to look for alternatives.
Note: We LOVE your questions. If you’ve ever got a question about a particular ingredient that we use in MooGoo, please let us know. Because we put so much emphasis on researching and the quality of our ingredients, most of the Herd at MooGoo will be able to answer your questions - and if we don't know the answer we'll find it for you!
3. Look for alternatives
Once you've done your research, and read lots of different information, if you find that you’re just not comfortable continuing to use a particular product or ingredient, then look for alternatives.
Sometimes, there might not be a conclusive link between an ingredient and a health problem, but there is enough information to cause you concern. For instance, there is no conclusive evidence of a link between aluminium in antiperspirants and breast cancer, however we’ve read enough peer reviewed studies to make us look for other options – or in our case, create an alternative! We discuss the studies more in our post Does Aluminium in Antiperspirants cause Breast Cancer? if you’d like to learn more.
At MooGoo, our ingredient philosophy is to utilise natural, non-irritating ingredients, as close to food as possible (in the event they’re accidentally ingested, since lots of our customers are babies and infants!). This means we spend a lot of time looking for alternatives to commonly used ingredients that aren’t in line with our philosophy.
Take synthetic preservatives used in most skincare – parabens and formaldehyde donors. They’re super effective at preventing bacteria and very cost effective too – but they don’t meet our ingredient philosophy. So we had no option but to find an alternative. It took more than a year to find that alternative, but finally we developed a preservation system based on Hops Extract – aka Humulus Lupulus – and it works! All our creams have now been checked for preservative efficacy using the British Pharmacopeia test. It’s exciting that we are probably one of the first companies to develop this natural and edible anti-bacterial system into our creams.
Check out this short video for more info about preservatives in skincare:
Note: Not all of our efforts at creating alternatives have been successful. With MooGoo, if we can't create a good quality product that works effectively, using ingredients in line with our philosophy, we just won't make it! This includes washing up liquid & laundry powder (our plant based cleansers just don't bubble as well as the chemical version - SLS).
Here's hoping this will help you in making decisions about products you and your loved ones use. For our seasoned researchers - please feel free to share your top tips for navigating through lots of health information.
These are some of the other information sources we know and love:
Dr Karl - he knows lots about science stuff, and tends to answer questions on Twitter.
Lab Muffin - the Science of beauty explained. Michelle has a Phd in Chemistry, and tells it as she sees it - we love that!